Construction equipment

Hitachi Renames Its US Operations | Construction equipment

Hitachi Construction Machinery Co., Ltd., formerly known as Hitachi Construction Machinery Loaders America, Inc., as a consolidated subsidiary based in Newnan, Georgia, responsible for the manufacture and sale of Hitachi brand wheel loaders in America North, now has another new name effective October 1: Hitachi Construction Machinery Americas Inc.

The implementation of the corporate name change is consistent with Hitachi Construction Machinery’s plans to expand the functions and authority of Hitachi Construction Machinery Loaders America throughout the North, Central and South America region, and to expand the functions and authority of Hitachi Construction Machinery Loaders America. develop a new promotional structure with group companies in the region. . These efforts are aimed at establishing an independent network of construction machinery sales and parts and service business operations for the entire North, Central and South American region.

With the dissolution of the joint venture relationship between Hitachi Construction Machinery Group and Deere & Company from March 2022, Hitachi Construction Machinery aims to independently deploy the latest products, technologies and services throughout the North, Central and South region. American. including machines equipped with state-of-the-art hydraulic systems that achieve high efficiency, overhead angle technology that improves jobsite safety and the ConSite OIL service solution.

Accordingly, Hitachi Construction Machinery will conduct a thorough review of the organizational structure of Hitachi Construction Machinery Loaders America, Inc., which has been responsible for the manufacture and sale of Hitachi branded wheel loaders. The objective of such a review is to strengthen the company’s position as a regional headquarters managing all Hitachi Construction Machinery products, including wheel loaders, compact and construction hydraulic excavators, ultra-mining excavators. wide and mining dump trucks.

Specifically, Hitachi Construction Machinery Loaders America will increase the number of employees to significantly strengthen the structure of the sales and service sector functions and more specifically to meet market needs throughout the North, Central and South America region. In the mining sector, the company will work with Hitachi Construction Machinery group companies in the region to further develop the independent network in the North, Central and South American markets.

In Japan, Sonosuke Ishii, senior vice president and general manager, chairman of Mining Group, also served as general manager of the US commercial division. from October 1. In America, with the establishment of Hitachi Construction Machinery Americas, Sonosuke Ishii, senior vice president and general manager was also named president of the company, and Masaaki Hirose, former president, was vice president, together with Alan Quinn , Director General, to strengthen cooperation between Japan and the Americas. At the same time, the Americas Business Development Assistance Office was established to strengthen activities in North, Central and South America through the Hitachi Construction Machinery Group.

Source: Hitachi Construction Machinery Americas


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